Digital payment adoption: A revisit on the theory of planned behavior among the young generation

This study examines how individual behavior is influenced by intentions and factors such as financial literacy, subjective norms, and perceived behavioral control. A quantitative survey was conducted with 263 respondents familiar with fintech applications, specifically digital payments, using purpos...

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Main Authors: Berto Usman, Heris Rianto, Somnuk Aujirapongpan
Format: Article
Language:English
Published: Elsevier 2025-06-01
Series:International Journal of Information Management Data Insights
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2667096825000011
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author Berto Usman
Heris Rianto
Somnuk Aujirapongpan
author_facet Berto Usman
Heris Rianto
Somnuk Aujirapongpan
author_sort Berto Usman
collection DOAJ
description This study examines how individual behavior is influenced by intentions and factors such as financial literacy, subjective norms, and perceived behavioral control. A quantitative survey was conducted with 263 respondents familiar with fintech applications, specifically digital payments, using purposive and snowball sampling technique. Empirical analysis with Smart-PLS reveals significant effects of these factors. Notably, financial literacy and perceived behavioral control significantly influence intention, whereas subjective norms shows no clear effect. Testing for indirect relationships indicates that intention serves as the sole mediator between perceived behavioral control and digital payment usage behavior. However, intention does not mediate the relationships between financial literacy and digital payment behavior or between subjective norms and digital payment behavior. This study's exploration of intention as a mediator provides valuable insights into the dynamics of these relationships, addressing a knowledge gap in management literature and contributing to the revisit of Theory of Planned Behavior in the context of digital payment adoption.
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institution Kabale University
issn 2667-0968
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publishDate 2025-06-01
publisher Elsevier
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series International Journal of Information Management Data Insights
spelling doaj-art-fe9aa696090345aaa80e8605e0c099ff2025-01-17T04:52:27ZengElsevierInternational Journal of Information Management Data Insights2667-09682025-06-0151100319Digital payment adoption: A revisit on the theory of planned behavior among the young generationBerto Usman0Heris Rianto1Somnuk Aujirapongpan2Faculty of Economics and Business, University of Bengkulu, IndonesiaFaculty of Economics and Business, University of Bengkulu, IndonesiaFaculty of Management Science, Silpakorn University, Thailand; Corresponding author.This study examines how individual behavior is influenced by intentions and factors such as financial literacy, subjective norms, and perceived behavioral control. A quantitative survey was conducted with 263 respondents familiar with fintech applications, specifically digital payments, using purposive and snowball sampling technique. Empirical analysis with Smart-PLS reveals significant effects of these factors. Notably, financial literacy and perceived behavioral control significantly influence intention, whereas subjective norms shows no clear effect. Testing for indirect relationships indicates that intention serves as the sole mediator between perceived behavioral control and digital payment usage behavior. However, intention does not mediate the relationships between financial literacy and digital payment behavior or between subjective norms and digital payment behavior. This study's exploration of intention as a mediator provides valuable insights into the dynamics of these relationships, addressing a knowledge gap in management literature and contributing to the revisit of Theory of Planned Behavior in the context of digital payment adoption.http://www.sciencedirect.com/science/article/pii/S2667096825000011Financial literacyPerceived behavioral controlSubjective normIntentionDigital payment
spellingShingle Berto Usman
Heris Rianto
Somnuk Aujirapongpan
Digital payment adoption: A revisit on the theory of planned behavior among the young generation
International Journal of Information Management Data Insights
Financial literacy
Perceived behavioral control
Subjective norm
Intention
Digital payment
title Digital payment adoption: A revisit on the theory of planned behavior among the young generation
title_full Digital payment adoption: A revisit on the theory of planned behavior among the young generation
title_fullStr Digital payment adoption: A revisit on the theory of planned behavior among the young generation
title_full_unstemmed Digital payment adoption: A revisit on the theory of planned behavior among the young generation
title_short Digital payment adoption: A revisit on the theory of planned behavior among the young generation
title_sort digital payment adoption a revisit on the theory of planned behavior among the young generation
topic Financial literacy
Perceived behavioral control
Subjective norm
Intention
Digital payment
url http://www.sciencedirect.com/science/article/pii/S2667096825000011
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AT somnukaujirapongpan digitalpaymentadoptionarevisitonthetheoryofplannedbehavioramongtheyounggeneration