Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces

The goal of this research is to figure out how the potential for halal tourism in Rindu Hati Village, Central Bengkulu Regency uses the Porter Five Forces approach. The research used a qualitative technique and was a sort of field research (field research). It may be concluded based on the study...

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Main Authors: Olivia Prisiliko, Fatimah Yunus, Evan Stiawan
Format: Article
Language:English
Published: Universitas Islam Negeri Fatmawati Sukarno Bengkulu 2024-05-01
Series:Al-Intaj
Subjects:
Online Access:https://ejournal.uinfasbengkulu.ac.id/index.php/Al-Intaj/article/view/3727
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author Olivia Prisiliko
Fatimah Yunus
Evan Stiawan
author_facet Olivia Prisiliko
Fatimah Yunus
Evan Stiawan
author_sort Olivia Prisiliko
collection DOAJ
description The goal of this research is to figure out how the potential for halal tourism in Rindu Hati Village, Central Bengkulu Regency uses the Porter Five Forces approach. The research used a qualitative technique and was a sort of field research (field research). It may be concluded based on the study's findings that first, tourism in Rindu Hati Village, Rindu Hati Village Tourism has the potential as a halal tourist destination because it has fulfilled several indicators that have been considered, such as available halal food and drinks, prayer rooms, Qibla directions, proper washing places, toilets men and women are separated, there is a prohibition on activities that violate sharia norms to provide comfort for tourists, especially Muslim tourists. Second, Porter Five Forces results that tourism in Rindu Hati Village has good product differentiation, requires large capital to enter, and even competes with facilities that are by halal tourism indicators, bathing places are a threat to substitute products but tourism in Rindu Hati Village still has providing tubing services, the bargaining power of suppliers since the do not have a major influence the relationship is only limited to sellers and buyers without a contract, and there is no bargaining with tourists because it is the final price.
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institution Kabale University
issn 2476-8774
2621-668X
language English
publishDate 2024-05-01
publisher Universitas Islam Negeri Fatmawati Sukarno Bengkulu
record_format Article
series Al-Intaj
spelling doaj-art-f580a8e76a074b3f8d12bcc5d17cce0f2025-08-22T05:00:09ZengUniversitas Islam Negeri Fatmawati Sukarno BengkuluAl-Intaj2476-87742621-668X2024-05-018212913810.29300/aij.v8i2.37273070Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five ForcesOlivia Prisiliko0Fatimah Yunus1Evan Stiawan2Universitas Islam Negeri Fatmawati Sukarno BengkuluUniversitas Islam Negeri Fatmawati Sukarno BengkuluUniversitas Islam Negeri Fatmawati Sukarno BengkuluThe goal of this research is to figure out how the potential for halal tourism in Rindu Hati Village, Central Bengkulu Regency uses the Porter Five Forces approach. The research used a qualitative technique and was a sort of field research (field research). It may be concluded based on the study's findings that first, tourism in Rindu Hati Village, Rindu Hati Village Tourism has the potential as a halal tourist destination because it has fulfilled several indicators that have been considered, such as available halal food and drinks, prayer rooms, Qibla directions, proper washing places, toilets men and women are separated, there is a prohibition on activities that violate sharia norms to provide comfort for tourists, especially Muslim tourists. Second, Porter Five Forces results that tourism in Rindu Hati Village has good product differentiation, requires large capital to enter, and even competes with facilities that are by halal tourism indicators, bathing places are a threat to substitute products but tourism in Rindu Hati Village still has providing tubing services, the bargaining power of suppliers since the do not have a major influence the relationship is only limited to sellers and buyers without a contract, and there is no bargaining with tourists because it is the final price.https://ejournal.uinfasbengkulu.ac.id/index.php/Al-Intaj/article/view/3727the potentialtourist villageporter five forces
spellingShingle Olivia Prisiliko
Fatimah Yunus
Evan Stiawan
Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces
Al-Intaj
the potential
tourist village
porter five forces
title Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces
title_full Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces
title_fullStr Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces
title_full_unstemmed Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces
title_short Potensi Wisata Halal di Desa Rindu Hati Kabupaten Bengkulu Tengah Menggunakan Pendekatan Porter Five Forces
title_sort potensi wisata halal di desa rindu hati kabupaten bengkulu tengah menggunakan pendekatan porter five forces
topic the potential
tourist village
porter five forces
url https://ejournal.uinfasbengkulu.ac.id/index.php/Al-Intaj/article/view/3727
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AT fatimahyunus potensiwisatahalaldidesarinduhatikabupatenbengkulutengahmenggunakanpendekatanporterfiveforces
AT evanstiawan potensiwisatahalaldidesarinduhatikabupatenbengkulutengahmenggunakanpendekatanporterfiveforces