Pengembangan destinasi wisata kopi melalui pemberdayaan sumber daya manusia dan pemasaran digital
This study aims to implement the B2C digital marketing model of the Cilumping coffee shop as an Instagrammable tourism destination. This study employed the qualitative approach to describe Basma Cilumping coffee products. The informants of this study were the coffee farmers in Cilumping village Cila...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Pamulang
2022-12-01
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| Series: | Keberlanjutan |
| Subjects: | |
| Online Access: | https://openjournal.unpam.ac.id/index.php/keberlanjutan/article/view/25462 |
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