Governance of prepaid consumption in China's sports industry based on collaborative governance theory: theoretical framework, realistic dilemmas, and practical pathways
The rapid development of prepaid consumption in China's sports industry has been hindered by fundamental issues such as operators’ blind expansion, lack of transparency in business information, absence of standard contract texts, and inadequate consumer rights protection. These challenges have...
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Main Authors: | Jianuo Su, Jinsheng He |
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Format: | Article |
Language: | English |
Published: |
Frontiers Media S.A.
2025-01-01
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Series: | Frontiers in Sports and Active Living |
Subjects: | |
Online Access: | https://www.frontiersin.org/articles/10.3389/fspor.2024.1506207/full |
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