Immersion, médias sociaux et récit transmédiatique
The author aims to more directly investigate the integration of social media into transmedia storytelling through the creation of “official” accounts for fictional characters. He has two objectives. First, he analyzes a specific case to show how the presence of fictional characters on social media c...
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Main Author: | Philippe Gauthier |
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Format: | Article |
Language: | fra |
Published: |
Université Laval
2018-11-01
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Series: | Communication |
Subjects: | |
Online Access: | https://journals.openedition.org/communication/8081 |
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