Stands on Globalization
In Jason Inch’s TED talk on Future Globalization is advising that companies need to understand their consumer base in a rapidly changing global business environment. It is clear for everybody that globalization plays one role in this change; however, there are a few variables that are forming the t...
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Main Author: | Manuel Denner |
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Format: | Article |
Language: | English |
Published: |
UiTM Press
2018-06-01
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Series: | Journal of International Business, Economics and Entrepreneurship |
Subjects: | |
Online Access: | https://journal.uitm.edu.my/ojs/index.php/JIBE/article/view/1277 |
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