New Approach to Tourist Segmentation Aimed at Regional Development (illustrated by the federal city Sevastopol’)
The article provides a new approach to tourist segmentation in respect of regional policy designing. Investigation was approved on the data of selected survey of Sevastopol' guests in the period January - May 2018. The authors identified two segments - tourists and sightseers and two sub-segmen...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Plekhanov Russian University of Economics
2019-08-01
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| Series: | Вестник Российского экономического университета имени Г. В. Плеханова |
| Subjects: | |
| Online Access: | https://vest.rea.ru/jour/article/view/745 |
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