Multimodal Metaphors and Metonymies in Turkish Airlines’ Advertisements
This study aims to investigate the verbal and pictorial metaphors as a kind of multimodal metaphors within the frame of cognitive linguistics (Forceville, 1996). For this purpose, a micro analysis of three advertisement posters of Turkish Airlines addressed to international passengers was carried ou...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Dilbilim Derneği (The Linguistics Association)
2024-06-01
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| Series: | Dilbilim Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | http://dad.boun.edu.tr/tr/download/article-file/3199807 |
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