Generational Investment Behavior: The Influence of Risk Tolerance and Technology Adoption in an Evolving Financial Landscape
This study explores generational differences in investment behavior, focusing on the moderating roles of risk tolerance and technology adoption in shaping financial decisions across asset types. Generation Z, having entered adulthood during the COVID-19 pandemic, exhibits a more risk-averse approach...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2025-08-01
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| Series: | SAGE Open |
| Online Access: | https://doi.org/10.1177/21582440251352342 |
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