Paradigm Model of Sales Ethics in Sports Businesses

Purpose: This study aimed to Design a paradigm model of sales ethics in sports businesses.Methodology: The qualitative research method followed a systematic grounded theory approach (Strauss & Corbin, 1997). The participants consisted of 5 professors and experts in the sports market, 1 person in...

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Bibliographic Details
Main Authors: Ali Ghanbari, Mohammad Soltanhoseini, Mohsen Vahdani
Format: Article
Language:English
Published: Alzahra University 2024-06-01
Series:Sports Business Journal
Subjects:
Online Access:https://sbj.alzahra.ac.ir/article_7834_914f5e9b34f70c5d98d8cad2e90b6f25.pdf
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