Identifying and Ranking the Key Success Indicators of Tourism Websites for Digital Destination Marketing

Tourism websites are considered as one of the important tools for destination marketing in the information age. Accordingly, the purpose of this research was to identify and prioritize the key success indicators of tourism websites for destination marketing in Iran's tourism industry. The prese...

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Bibliographic Details
Main Authors: Morteza Movaghar, Meysam Shirkhodaie, Farideh Rahmani
Format: Article
Language:English
Published: University of Science and Culture 2024-01-01
Series:گردشگری و اوقات فراغت
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Online Access:https://tlj.usc.ac.ir/article_200746.html?lang=en
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