Fetishism or Ideology? A Contribution to the Political Economy of Television

The dominant approach to the political economy of television argues that television produces "audience commodity" which is sold to advertisers. It situates the economic effects of television in the sphere of subjects and subjectivity. This article presents a different approach, according t...

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Bibliographic Details
Main Author: Noam Yuran
Format: Article
Language:English
Published: Paderborn University: Media Systems and Media Organisation Research Group 2017-03-01
Series:tripleC: Communication, Capitalism & Critique
Subjects:
Online Access:https://www.triple-c.at/index.php/tripleC/article/view/798
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