COVID-19: The catalyst for digital transformation in the hospitality industry?
Until the outbreak of COVID-19, digital transformation was not on many hotels' strategic plan, despite its efficiency-related benefits for saving time, creating better customer experiences, increasing revenue, and supporting decision-making. However, like in many other industries, the COVID-19...
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| Format: | Article |
| Language: | English |
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University of the Algarve - ESGHT - CIEO
2021-04-01
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| Series: | Tourism & Management Studies |
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| Online Access: | https://www.tmstudies.net/index.php/ectms/article/view/1496 |
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| author | Nuno Antonio |
| author_facet | Nuno Antonio |
| author_sort | Nuno Antonio |
| collection | DOAJ |
| description | Until the outbreak of COVID-19, digital transformation was not on many hotels' strategic plan, despite its efficiency-related benefits for saving time, creating better customer experiences, increasing revenue, and supporting decision-making. However, like in many other industries, the COVID-19 physical distancing good practices and governments' restrictions acted as a catalyst and promoted hotels' digitalization. To this end, a questionnaire was administered to 51 hotel managers to verify if that happened in Portuguese hotels and what processes were most impacted. Results showed that 92% of the hotel managers agreed that COVID-19 promoted the digitalization of processes, with most organizations considering that online meetings and technology productivity tools are here to stay. Hotels’ digitalization has the potential to generate high-efficiency gains both in public-facing operations as well as in back-office operations. This study highlights these implications and intends to spur researchers to investigate the practical impact of these implications on business efficiency and social theory. |
| format | Article |
| id | doaj-art-c31a75f2c84043dab6201b9309e28360 |
| institution | Kabale University |
| issn | 2182-8466 |
| language | English |
| publishDate | 2021-04-01 |
| publisher | University of the Algarve - ESGHT - CIEO |
| record_format | Article |
| series | Tourism & Management Studies |
| spelling | doaj-art-c31a75f2c84043dab6201b9309e283602025-01-08T11:00:09ZengUniversity of the Algarve - ESGHT - CIEOTourism & Management Studies2182-84662021-04-011724146COVID-19: The catalyst for digital transformation in the hospitality industry? Nuno Antonio 0NOVA IMS Until the outbreak of COVID-19, digital transformation was not on many hotels' strategic plan, despite its efficiency-related benefits for saving time, creating better customer experiences, increasing revenue, and supporting decision-making. However, like in many other industries, the COVID-19 physical distancing good practices and governments' restrictions acted as a catalyst and promoted hotels' digitalization. To this end, a questionnaire was administered to 51 hotel managers to verify if that happened in Portuguese hotels and what processes were most impacted. Results showed that 92% of the hotel managers agreed that COVID-19 promoted the digitalization of processes, with most organizations considering that online meetings and technology productivity tools are here to stay. Hotels’ digitalization has the potential to generate high-efficiency gains both in public-facing operations as well as in back-office operations. This study highlights these implications and intends to spur researchers to investigate the practical impact of these implications on business efficiency and social theory. https://www.tmstudies.net/index.php/ectms/article/view/1496covid-19crisisdigital transformationhotelspandemics |
| spellingShingle | Nuno Antonio COVID-19: The catalyst for digital transformation in the hospitality industry? Tourism & Management Studies covid-19 crisis digital transformation hotels pandemics |
| title | COVID-19: The catalyst for digital transformation in the hospitality industry? |
| title_full | COVID-19: The catalyst for digital transformation in the hospitality industry? |
| title_fullStr | COVID-19: The catalyst for digital transformation in the hospitality industry? |
| title_full_unstemmed | COVID-19: The catalyst for digital transformation in the hospitality industry? |
| title_short | COVID-19: The catalyst for digital transformation in the hospitality industry? |
| title_sort | covid 19 the catalyst for digital transformation in the hospitality industry |
| topic | covid-19 crisis digital transformation hotels pandemics |
| url | https://www.tmstudies.net/index.php/ectms/article/view/1496 |
| work_keys_str_mv | AT nunoantonio covid19thecatalystfordigitaltransformationinthehospitalityindustry |