Self-Esteem and College Students’ Online Impulse Buying: The Independent and Interactive Moderating Role of Interdependent Self-Construal and Interpersonal Relationships
Tengfei Guo,1,* Chenzhi Cai,1,* Yanzhen Xu,1,* Maoyong Huang,1,* Yakun Ni2 1School of Educational Science, Guangdong Polytechnic Normal University, Guangzhou, 510665, People’s Republic of China; 2Department of Public Administration, Guangdong University of Finance, Gu...
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Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Dove Medical Press
2024-12-01
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Series: | Psychology Research and Behavior Management |
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Online Access: | https://www.dovepress.com/self-esteem-and-college-students-online-impulse-buying-the-independent-peer-reviewed-fulltext-article-PRBM |
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