Linking Human Resources with Internal Marketing in Football Management

Facing a highly pressurized environment, football managers have to innovate to secure high levels of competitivity. Being the central figure of a club, a manager can choose to link traditional human resources practices with internal marketing strategies. This inductive research tries to construct ne...

Full description

Saved in:
Bibliographic Details
Main Author: Vlad ROŞCA
Format: Article
Language:English
Published: Editura ASE 2015-07-01
Series:Revista de Management Comparat International
Subjects:
Online Access:https://www.rmci.ase.ro/no16vol3/07.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!