Organically Produced Foods - A Competitive Approach for the Twenty-First Century in Terms of Blue Ocean New Strategic Concept

The Blue Ocean Strategy provides a systematic approach to transform the competition in a less significant factor. This new concept provides companies and entrepreneurs ways to circumvent the fierce competition in the markets where there is a growing number of competitors with a relatively constant n...

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Bibliographic Details
Main Authors: George PLESOIANU, Alexandru - Costin CÎRSTEA
Format: Article
Language:English
Published: Editura ASE 2011-10-01
Series:Revista de Management Comparat International
Subjects:
Online Access:https://www.rmci.ase.ro/no12vol4/07.pdf
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