The synergy of neuromarketing and artificial intelligence: A comprehensive literature review in the last decade
Abstract This paper conducts a systematic literature analysis on "artificial intelligence, ethical artificial intelligence, neuromarketing, consumer neuroscience, neuroethics, and neurotechnology." This study followed the systematic literature review methodology to select and extract the r...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
SpringerOpen
2025-07-01
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| Series: | Future Business Journal |
| Subjects: | |
| Online Access: | https://doi.org/10.1186/s43093-025-00591-x |
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