Innovative healthcare marketing promotion, social marketing and outpatients’ satisfaction in selected private hospitals in Lagos Metropolis

There is hardly any study that has investigated healthcare promotion and social marketing in understanding hospital outpatient satisfaction in Lagos Metropolis. This study interrogate how innovative healthcare promotion and social marketing can be used to understand hospital outpatient satisfaction...

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Bibliographic Details
Main Authors: Ismail Tubosun Arebi, Samson Adewumi
Format: Article
Language:English
Published: Institute of Industry and Academic Research Incorporated 2025-06-01
Series:International Journal of Academe and Industry Research
Subjects:
Online Access:https://iiari.org/journal_article/innovative-healthcare-marketing-promotion-social-marketing-and-outpatients-satisfaction-in-selected-private-hospitals-in-lagos-metropolis/
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