Changing content plan structure of companies operating in Russia and represented on VK
The article identifies six main types of content: communication, entertainment, situational, news, sales, and reputation. The study analyzes changes in content plan structure of companies providing various categories of consumer goods in 2022. The reviewed companies operate in Russia, have official...
Saved in:
Main Authors: | L. G. Akhmaeva, A. I. Eremeeva |
---|---|
Format: | Article |
Language: | Russian |
Published: |
State University of Management
2023-10-01
|
Series: | Цифровая социология |
Subjects: | |
Online Access: | https://digitalsociology.guu.ru/jour/article/view/268 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Situational and communication content in the framework of SMM brand promotion in social networks
by: K. A. Arzhanova, et al.
Published: (2023-06-01) -
A Transmission Mechanism of Self-Adjustment Pipeline Oriented on Common Content Characteristics
by: Peng,ZhangZhen Yi, et al.
Published: (2015-09-01) -
Cache replacement strategy based on content value
by: Dan HUANG, et al.
Published: (2018-11-01) -
Ways to implement artistic content on e-commerce platforms
by: A. R. Akopyan, et al.
Published: (2023-05-01) -
Branded content en el metaverso. Análisis de las acciones de las organizaciones destacadas en la primera Guía de Metaverso y Branded Content
by: Belén Moreno-Albarracín
Published: (2024-04-01)