PENGARUH KREDIBILITAS DAN TRUSTWORTHINESS BEAUTY INFLUENCER DI INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN PRODUK KOSMETIK WARDAH
In this era, social media influencers play an important role in marketing by introducing products to the followers. Then, there are a lot of cosmetic companies that take a look at the opportunity and use influencer service to promote the products. This research analyzes the effect of beauty infl...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | Indonesian |
| Published: |
Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya
2022-03-01
|
| Series: | Jurnal Performa |
| Online Access: | https://journal.uc.ac.id/index.php/performa/article/view/2156 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
