Correlation Between the Meanings of the Core Lexemes of the Russian Concepts of Holiday and Everyday Life (Based on Advertising Media Discourse)
The purpose of this article is a systematic description of the core lexemes of the Russian concepts of prazdnik (‘holiday’) and budni (‘everyday life’) based on the material of advertising microtexts that have not been previously studied in this aspect. A comparative linguistic analysis of the meani...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Northern (Arctic) Federal University named after M.V. Lomonosov
2025-05-01
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| Series: | Вестник Северного (Арктического) федерального университета: Серия «Гуманитарные и социальные науки» |
| Subjects: | |
| Online Access: | https://journals.narfu.ru/index.php/gum/article/view/1862 |
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