Investment Decision and Coordination of Fresh Supply Chain Blockchain Technology Considering Consumer Preference

In this paper, we study the decision-making and coordination problem of a two-tier fresh food supply chain consisting of a supplier and a retailer. Considering the influencing factors of consumers’ information preference, freshness, and misrepresentation, we construct a centralized decision-making m...

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Bibliographic Details
Main Authors: Xiaohu Xing, Renzhi Miao
Format: Article
Language:English
Published: MDPI AG 2024-11-01
Series:Systems
Subjects:
Online Access:https://www.mdpi.com/2079-8954/12/12/522
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