Pengaruh Marketing Mix Terhadap Keputusan Menabung Nasabah Bank Syariah Indonesia di Kota Bengkulu

The aim of this research is to determine the influence of Marketing Mix on the Savings Decision-Making of customers of Indonesian Sharia Banks in the city of Bengkulu. This study employs a descriptive research approach with primary data collection methods and the sampling technique used is incidenta...

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Bibliographic Details
Main Authors: Aan Shar, Marsellina Fitri
Format: Article
Language:English
Published: Universitas Islam Negeri Fatmawati Sukarno Bengkulu 2024-03-01
Series:Al-Intaj
Subjects:
Online Access:https://ejournal.uinfasbengkulu.ac.id/index.php/Al-Intaj/article/view/2384
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