How can sustainability add value in destination marketing? the tourist perspective
The link between sustainability and tourist value in the tourism sector remains unclear and contextual. In the current discourse, evaluation of sustainability value from the perspective of tourists (i.e. tourist-perceived value) has been limited. This paper thus investigates approaches to evaluating...
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| Main Authors: | Sita Dewi Kusumaningrum, Edza Aria Wikurendra, Marhadi Marhadi |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2024-12-01
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| Series: | Cogent Business & Management |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311975.2024.2425718 |
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