Understanding the Impact of Interaction Elements on MOOCs Continuance Intention Among Undergraduates: An Extended Expectation Confirmation Model

This study aims to investigate the influence of interaction on undergraduates’ continuance intention to use Massive Open Online Courses based on the Expectation Confirmation Model (ECM) and to examine the moderating effect of gender. 235 undergraduates were randomly sampled and surveyed, providing s...

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Bibliographic Details
Main Authors: Hongzhu Long, Jiangting Liu
Format: Article
Language:English
Published: SAGE Publishing 2025-06-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/21582440251342171
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