Understanding farmed salmon imports and e-commerce consumer satisfaction in China: A text mining approach

Understanding farmed salmon imports and e-commerce consumer satisfaction in China: A text mining approach

Salmon, a luxury aquatic species, has seen a steady increase in imports in China. The rapid development of the Internet, the transformation of consumption behaviour, and the impact of the COVID-19 pandemic have prompted consumers to purchase salmon products from e-commerce platforms in China. In thi...

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Bibliographic Details
Main Authors: Mausam Budhathoki, Li Lincen, Hao Xu, Wenbo Zhang, Saihong Li, Richard Newton, Danny Campbell, David Little
Format: Article
Language:English
Published: Elsevier 2024-12-01
Series:Journal of Agriculture and Food Research
Subjects:
Salmon e-commerce
Text mining
Sentiment analysis
COVID-19
Online comment
China
Online Access:http://www.sciencedirect.com/science/article/pii/S266615432400379X
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