Internationalization of Born-Digital Firms: A Multi-Case Study of Indonesian Tech Unicorns

Purpose: This study investigates the mechanisms through which born-digital firms and technology companies enter international markets, utilizing the theoretical framework of the Uppsala internationalization model. Method: A qualitative multi-case study methodology was employed, incorporating second...

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Bibliographic Details
Main Authors: Novinda Krisna Putri, Jenia Nur Soelistyoningrum, Eram Shakeel
Format: Article
Language:English
Published: Universitas Islam Negeri (UIN) Mataram, Faculty of Islamic Economics and Business 2025-08-01
Series:Journal of Enterprise and Development
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Online Access:https://journal.uinmataram.ac.id/index.php/jed/article/view/13864
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