Sports marketing strategy and its relationship to the competitive advantage of institutional clubs in Iraq

The research aimed to identify the correlation between the sports marketing strategy and the competitive advantage of institutional sports clubs in Iraq. The researchers used the descriptive approach using the analytical survey method and correlational relationships, in order to suit the requiremen...

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Bibliographic Details
Main Authors: Ali Rashid, Thamer Rija
Format: Article
Language:Arabic
Published: College of Physical Education and Sport Sciences 2024-09-01
Series:التربية الرياضية
Subjects:
Online Access:https://www.jcope.uobaghdad.edu.iq/index.php/jcope/article/view/2071
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