Big Data Insights into Coastal Tourism: Analyzing Customer Satisfaction at Egyptian Red Sea Dive Resorts
This research aims to explore the relationship between customer satisfaction and various extracted factors at dive resorts in the Red Sea, Egypt, utilizing a hybrid methodology of descriptive and diagnostic analytics applied to online review data. Employing techniques such as KH coder for text analy...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2024-10-01
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Series: | Tourism and Hospitality |
Subjects: | |
Online Access: | https://www.mdpi.com/2673-5768/5/4/56 |
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