The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention

This study attempts to examine the functionality of the digital entrepreneurship ecosystem for low-income household Bottom 40 (B40) students toward enriching income generation and entrepreneurial intention as the moderating role in the relationship. This research applied the quantitative method usin...

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Main Authors: Sabrinah Adam, Nursyazwani Mohd Fuzi, Mohamad Rohieszan Ramdan, Albert Feisal Muhd Feisal Ismail
Format: Article
Language:English
Published: SAGE Publishing 2025-01-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/21582440241305361
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author Sabrinah Adam
Nursyazwani Mohd Fuzi
Mohamad Rohieszan Ramdan
Albert Feisal Muhd Feisal Ismail
author_facet Sabrinah Adam
Nursyazwani Mohd Fuzi
Mohamad Rohieszan Ramdan
Albert Feisal Muhd Feisal Ismail
author_sort Sabrinah Adam
collection DOAJ
description This study attempts to examine the functionality of the digital entrepreneurship ecosystem for low-income household Bottom 40 (B40) students toward enriching income generation and entrepreneurial intention as the moderating role in the relationship. This research applied the quantitative method using an online questionnaire. A total of 500 data were gathered from 5 Universities in Malaysia, followed by Partial Least Squares-Structural Equation Modelling (PLS-SEM) analysis to examine the hypotheses suggested in the research. The results implied that the effectiveness of the digital entrepreneurship ecosystem has a positive effect on the enrichment of income generation among B40 students in a higher education institution. It was also shown from the moderating effect analysis that entrepreneurial intention has an important function as a moderator to strengthen the relationship. The research may assist B40 students in a higher education institution for income generation through digital entrepreneurship.
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institution Kabale University
issn 2158-2440
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publisher SAGE Publishing
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series SAGE Open
spelling doaj-art-568321ad0fe645ea8aeb6bc83aaa10c72025-01-11T09:03:45ZengSAGE PublishingSAGE Open2158-24402025-01-011510.1177/21582440241305361The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial IntentionSabrinah Adam0Nursyazwani Mohd Fuzi1Mohamad Rohieszan Ramdan2Albert Feisal Muhd Feisal Ismail3Faculty of Management, Universiti Teknologi Malaysia, Johor, MalaysiaFaculty of Management, Universiti Teknologi Malaysia, Johor, MalaysiaFaculty of Management and Economics, Universiti Pendidikan Sultan Idris, Tanjong Malim, Perak, MalaysiaFaculty of Technology Management and Technopreneurship, Technology Campus, Universiti Teknikal Malaysia Melaka, Ayer Keroh, Melaka, MalaysiaThis study attempts to examine the functionality of the digital entrepreneurship ecosystem for low-income household Bottom 40 (B40) students toward enriching income generation and entrepreneurial intention as the moderating role in the relationship. This research applied the quantitative method using an online questionnaire. A total of 500 data were gathered from 5 Universities in Malaysia, followed by Partial Least Squares-Structural Equation Modelling (PLS-SEM) analysis to examine the hypotheses suggested in the research. The results implied that the effectiveness of the digital entrepreneurship ecosystem has a positive effect on the enrichment of income generation among B40 students in a higher education institution. It was also shown from the moderating effect analysis that entrepreneurial intention has an important function as a moderator to strengthen the relationship. The research may assist B40 students in a higher education institution for income generation through digital entrepreneurship.https://doi.org/10.1177/21582440241305361
spellingShingle Sabrinah Adam
Nursyazwani Mohd Fuzi
Mohamad Rohieszan Ramdan
Albert Feisal Muhd Feisal Ismail
The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention
SAGE Open
title The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention
title_full The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention
title_fullStr The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention
title_full_unstemmed The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention
title_short The Effectiveness of Digital Entrepreneurship Ecosystem Toward Enriching Income Generation: The Moderating Role of Entrepreneurial Intention
title_sort effectiveness of digital entrepreneurship ecosystem toward enriching income generation the moderating role of entrepreneurial intention
url https://doi.org/10.1177/21582440241305361
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