Integrated Communication as Strategic Communication

Between any form of communication there is an unbreakable connection that can lead to the improvement of the organizational competences because communication remains one of the basic activities with a great influence on agencies, groups, communities and environments. The communication in successful...

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Bibliographic Details
Main Authors: Adriana GRIGORESCU, Maria-Magdalena LUPU
Format: Article
Language:English
Published: Editura ASE 2015-10-01
Series:Revista de Management Comparat International
Subjects:
Online Access:https://www.rmci.ase.ro/no16vol4/05.pdf
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