THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION
This study attentively focuses on the domains of the roles of Development Communication in National Integration and Development in Nigeria. No nation of the world can attain national cohesion and holistic national development without a crave for Development Communication strategies. This study exam...
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| Format: | Article |
| Language: | English |
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Federal University Wukari
2024-10-01
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| Series: | International Studies Journal |
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| Online Access: | https://wissjournals.com.ng/index.php/wiss/article/view/483 |
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| author | JIBRIN UMAR OMACHI |
| author_facet | JIBRIN UMAR OMACHI |
| author_sort | JIBRIN UMAR OMACHI |
| collection | DOAJ |
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This study attentively focuses on the domains of the roles of Development Communication in National Integration and Development in Nigeria. No nation of the world can attain national cohesion and holistic national development without a crave for Development Communication strategies. This study examines the challenges of Development Communication and stresses out the pertinence of Development Journalism in Nigeria as a democratic nation. It equally examines the development communication approaches to enhance national integration and development in the country. It looks at the social media in enhancing effective communication process for national integration and development which provides the way forward in Nigeria. The study adopts Development Media Theory as the philosophical background for the study. It uses qualitative research approach and focuses on secondary materials for data generation and analysis. The study concludes that the government does not recognize Development Communication role to actively deploy strategies for national integration and development in the country. It amongst others recommends that development communication experts be duly recognised and be made relevant in policies and programmes of the government regarding national integration and development of Nigeria.
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| format | Article |
| id | doaj-art-4d601db7ca6241198d330ef200e8ed0d |
| institution | Kabale University |
| issn | 2756-4649 |
| language | English |
| publishDate | 2024-10-01 |
| publisher | Federal University Wukari |
| record_format | Article |
| series | International Studies Journal |
| spelling | doaj-art-4d601db7ca6241198d330ef200e8ed0d2025-01-16T20:02:08ZengFederal University WukariInternational Studies Journal2756-46492024-10-0187THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATIONJIBRIN UMAR OMACHI0AHMADU BELLO UNIVERSITY, ZARIA This study attentively focuses on the domains of the roles of Development Communication in National Integration and Development in Nigeria. No nation of the world can attain national cohesion and holistic national development without a crave for Development Communication strategies. This study examines the challenges of Development Communication and stresses out the pertinence of Development Journalism in Nigeria as a democratic nation. It equally examines the development communication approaches to enhance national integration and development in the country. It looks at the social media in enhancing effective communication process for national integration and development which provides the way forward in Nigeria. The study adopts Development Media Theory as the philosophical background for the study. It uses qualitative research approach and focuses on secondary materials for data generation and analysis. The study concludes that the government does not recognize Development Communication role to actively deploy strategies for national integration and development in the country. It amongst others recommends that development communication experts be duly recognised and be made relevant in policies and programmes of the government regarding national integration and development of Nigeria. https://wissjournals.com.ng/index.php/wiss/article/view/483Development CommunicationChallengesprogressNational IntegrationDevelopment |
| spellingShingle | JIBRIN UMAR OMACHI THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION International Studies Journal Development Communication Challenges progress National Integration Development |
| title | THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION |
| title_full | THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION |
| title_fullStr | THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION |
| title_full_unstemmed | THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION |
| title_short | THE ROLE OF DEVELOPMENT COMMUNICATION IN NIGERIAN NATIONAL INTEGRATION |
| title_sort | role of development communication in nigerian national integration |
| topic | Development Communication Challenges progress National Integration Development |
| url | https://wissjournals.com.ng/index.php/wiss/article/view/483 |
| work_keys_str_mv | AT jibrinumaromachi theroleofdevelopmentcommunicationinnigeriannationalintegration AT jibrinumaromachi roleofdevelopmentcommunicationinnigeriannationalintegration |