Bi-Objective Optimization of Product Selection and Ranking Considering Sequential Search

Customer choices in online retailing are often influenced by sequential search behavior. However, most existing models ignore the dynamic property of this process. To address this gap, we study a bi-objective product selection and ranking (BP-SS) problem considering sequential search, aiming to join...

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Bibliographic Details
Main Authors: Yuyang Tan, Hao Gong, Chunxiang Guo
Format: Article
Language:English
Published: SAGE Publishing 2025-08-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/21582440251357057
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