Predicting product information diffusion for sustainable quality management in industry 4.0: an improved Bass model approach
Abstract In the era of Industry 4.0, accurately predicting the popularity of product information is vital for optimizing marketing strategies and supporting sustainable business growth. Although the classical Bass model has been widely used in diffusion research, it overlooks two critical aspects of...
Saved in:
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Nature Portfolio
2025-07-01
|
| Series: | Scientific Reports |
| Subjects: | |
| Online Access: | https://doi.org/10.1038/s41598-025-09129-1 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|