Shaping E-commerce Experiences: Unraveling the Impact of Service Quality on Youth Customer Behavior in a Developing Nation
Firms of all stripes recognize that retaining satisfied customers in the current e-commerce cutthroat and digital market relies on delivering exceptional customer service. This longitudinal study aims to examine the relationship between service quality, customer satisfaction, and behavior in an onli...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2025-01-01
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Series: | SAGE Open |
Online Access: | https://doi.org/10.1177/21582440241311786 |
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