A Structural Model for Customer Perceived Value in E-banking Service
The primary goal of this research was to investigate the evolution of customer perceived value in the e-banking service industry through understanding the impacts of service quality dimensions and perceived risk. This study used the convenience sampling technique to survey 700 bank customers in Camb...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2025-09-01
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| Series: | Vikalpa |
| Online Access: | https://doi.org/10.1177/02560909251348705 |
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