Are short food supply chains a sustainable alternative to traditional retailing? A choice experiment study on olive oil in Spain

Are short food supply chains a sustainable alternative to traditional retailing? A choice experiment study on olive oil in Spain

This paper examines the consumers purchasing behaviour on Short Food Supply Chains (SFSC) using a choice experiment for extra virgin olive oil, as one of the most regularly food supplied through SFSC in Spain, and a cluster analysis to segment consumers by their perceptions and behavior. Results rev...

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Bibliographic Details
Main Authors: Olda Lami, Carlos Díaz-Caro, Francisco Javier Mesías
Format: Article
Language:English
Published: Universitat Politècnica de València 2023-06-01
Series:Economía Agraria y Recursos Naturales
Subjects:
short food supply chains
choice experiment
consumers
olive oil
agri-food sector
Online Access:https://polipapers.upv.es/index.php/EARN/article/view/18068
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