Research on the Brand Construction Strategy of Xingcheng Duobao Fish Under the Background of Rural Revitalization

Branding is the only way to promote agricultural modernization. Xingcheng Duobao Fish is a brand case of creating regional characteristic agricultural products in Huludao City, Liaoning Province. Its successful experience has important reference significance for the development of regional character...

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Bibliographic Details
Main Authors: SUN Zhaowei, DONG Zhijing
Format: Article
Language:zho
Published: Editorial Office of Ocean Development and Management 2024-07-01
Series:Haiyang Kaifa yu guanli
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Online Access:http://www.haiyangkaifayuguanli.com/hykfyglen/ch/reader/view_abstract.aspx?file_no=20240715&flag=1
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