Acceptance and Use of Artificial Intelligence in Online Tourism Services by Generation Z in Saudi Arabia
The Saudi Tourist Authority is boosting its investment in the tourist sector to help achieve its 2030 Vision. Furthermore, the Saudi Data and Artificial Intelligence Authority (SDAIA) was established to direct the national agenda and propel the Kingdom to the forefront of data-driven economies. As a...
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| Format: | Article |
| Language: | English |
| Published: |
IEEE
2024-01-01
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| Series: | IEEE Access |
| Subjects: | |
| Online Access: | https://ieeexplore.ieee.org/document/10743191/ |
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