A Predictive Models for Advertisement Campaign Budget Allocation

This study explores the role of predictive models in optimizing advertisement campaign budget allocation. As digital marketing grows more complex, predictive models offer data-driven insights that help advertisers allocate budgets more efficiently. These models use machine learning to analyze past...

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Bibliographic Details
Main Author: Iqra kousar
Format: Article
Language:English
Published: Faculty of Science, The University of Azad Jammu & Kashmir, Muzaffarabad 2025-03-01
Series:Kashmir Journal of Science
Subjects:
Online Access:https://kjs.org.pk/index.php/kjs/article/view/75
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