ANALISIS PENGARUH HARGA, PROMOSI, KEPERCAYAAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN DEARDONUTS PADA PLATFORM E-COMMERCE

Dear Donut’s is a business that operates in the F&B, with a pastry base, namely by producing Donuts which was established in 2019. The purpose of this study was to determine the effect of promotion on purchasing decisions, to determine the effect of price on purchasing decisions, to determine t...

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Bibliographic Details
Main Author: Ishack Bezhaliel Rockhy Evangelino
Format: Article
Language:Indonesian
Published: Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya 2022-12-01
Series:Jurnal Performa
Online Access:https://journal.uc.ac.id/index.php/performa/article/view/3067
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