THE IMPORTANCE OF STRATEGIES IN THE SALE PROCESS
The science of marketing, in this case the art of negotiation and selling, is inseparably linked to the salesperson’s ability to think, plan and implement strategies. A good negotiator is above all, a good strategist, able to combine effectively the constituents of his/her work, from the intrinsic p...
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Main Author: | |
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Format: | Article |
Language: | English |
Published: |
Nicolae Titulescu University Publishing House
2016-06-01
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Series: | Challenges of the Knowledge Society |
Subjects: | |
Online Access: | http://cks.univnt.ro/uploads/cks_2016_articles/index.php?dir=06_business_administration_and_marketing%2F&download=CKS+2016_business_administration_and_marketing_art.106.pdf |
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