SERVQUAL METHOD IN ASSESSING THE QUALITY OF RURAL TOURISM SERVICES

The main supply factors at the rural tourism services market (on the example of rural tourism households of the Transcarpathian region of Ukraine) are characterized. The SERVQUAL method has been modified taking into account the usage of certain elements and assessment principles of the most importan...

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Bibliographic Details
Main Authors: Nazar KUDLA, Yuriy MYRONOV
Format: Article
Language:English
Published: University of Agricultural Sciences and Veterinary Medicine, Bucharest 2020-01-01
Series:Scientific Papers Series : Management, Economic Engineering in Agriculture and Rural Development
Online Access:https://managementjournal.usamv.ro/pdf/vol.20_4/Art37.pdf
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