PENGARUH PERSONAL INNOVATIVENESS, PERCEIVED BENEFITS, DAN SOCIAL INFLUENCE TERHADAP PURCHASE INTENTION ELECTRIC VEHICLE

PENGARUH PERSONAL INNOVATIVENESS, PERCEIVED BENEFITS, DAN SOCIAL INFLUENCE TERHADAP PURCHASE INTENTION ELECTRIC VEHICLE

Abstrak: Kendaraan listrik diciptakan untuk mengurangi emisi gas buang dan polusi yang dapat mencemari lingkungan. Kemajuan teknologi sangat membantu kehadiran mobil listrik ke pasaran, termasuk Indonesia. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh personal innovativeness, perceive...

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Bibliographic Details
Main Authors: Kevins Nagata Sanjaya, Tommy Christian Efrata
Format: Article
Language:Indonesian
Published: Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya 2024-08-01
Series:Jurnal Performa
Subjects:
Personal Innovativeness
Perceived Benefits
Social Influence
Purchase Intention
Purchase Intention Electric Vehicle
Online Access:https://journal.uc.ac.id/index.php/performa/article/view/3993
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https://journal.uc.ac.id/index.php/performa/article/view/3993

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