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Universal Typeface. Innovation without Style
Published 2019-06-01“…However, the idea of the Bauhaus, which innervated the debate and the practice of the project in Europe and in the USA (and beyond) for decades, has resulted into some kind of International Style which, in typography, corresponds to the Universal typeface of Herbert Bayer (1925). This article aims to highlight how the universal typeface, that today represents the ‘style’ of Modernity, was in the beginning innovation in its purest: a configuration aimed at effect, to achieve maximum result with minimum effort, both from an economic and technical-productive, and from a functional point of view, readability and visual perception; and how the most interesting aspect is not the form itself – re-proposed, equal to itself, for almost a century – but its underlying design principle.…”
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Eye-Tracking Study on Reading Fluency in Relation to Typeface Pleasantness Influenced by Cross-Modal Correspondence Between Taste and Shape
Published 2024-12-01Subjects: “…typeface shape…”
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Figure di identità. La lettera-immagine come espressione dell'identità di prodotto
Published 2024-06-01“…Through the analysis of some exemplary cases referred to the field of packaging design, we want to investigate how the typeface generates identity figures that modify the status of fonts, making them play the role of images capable of activating processes of meaning and narratives consistent with the reference world of the product. …”
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SEMIOTIC ANALYSIS OF TYPOGRAPHY IN APPLE VIRTUAL ADVERTISEMENT
Published 2022-03-01“…According to the elements, those signs may appear in the form of verbal and nonverbal, such as music, sound effect, typeface, anatomy of letters, font size, shape, color, motion (kinetic typography), model, and situation. …”
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A Critical Review on the Book Principles of Parthian History
Published 2022-02-01“…The book has a high-quality typeface, page layout, and binding. In the field of translation, in addition to the difficult and sometimes formal prose of the translator and some errors in the names of the persons, some vague equations as well as the incorrect chronology of events, the book receives an acceptable score.…”
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Applicability of a computer retinal model for scale-dependent investigation of legibility problems
Published 2025-02-01“…Selecting an appropriate typeface is crucial in typography, web design, and other applications where text readability is essential. …”
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Elements of Document Design
Published 2012-07-01“…Where the principles of document design provide considerations for overall document layout, the elements of document design focus on these specific visual elements that make up the visual content of the document: text and typefaces, visuals, graphics, color, and white space. …”
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Elements of Document Design
Published 2012-07-01“…Where the principles of document design provide considerations for overall document layout, the elements of document design focus on these specific visual elements that make up the visual content of the document: text and typefaces, visuals, graphics, color, and white space. …”
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Nuove esplorazioni verbovisive. Forme e applicazioni di scrittura visuale negli artefatti contemporanei
Published 2024-06-01“…With the beginning of the 21st century and digitalization, verbo-visuality has indeed found fertile ground in the concepts of multimedia, design hybridism, and in the visual potential of digital typefaces. This essay aims to explore and highlight the contemporary directions of the word-image dualism, developed both through the use of analog tools - as for some forms of asemic writing - and, mostly, through the applications of new technologies - including e-poetry, variable fonts, and machine learning applied to typography.…”
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