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The effect of gamification on brand co-creation in app-based businesses: investigating the mediating role of consumer engagement and the moderating role of hedonic and innovativene...
Published 2025-03-01“…Research Methodology This research has a paradigm of positivism, quantitative approach, and survey strategy. The statistical population of the study is the customers of Snap and TAPSI brands as the most popular online transportation platforms. …”
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15362
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15363
Editorial – Revista Ambiente Contábil – Volume 17 – Número 1 – Ano 2025 (Jan./Jun. 2025)
Published 2025-01-01“…Seção 3: Pesquisas de Campo sobre Contabilidade (Survey) Artigo 1 – (ID 35108) - Experiências e percepções das Comissões de Diversidade nos Conselhos Regionais de Contabilidade do Brasil de Henrique Ribeiro Bezerra, Edson Ferreira de Araújo e Hans Michael Van Bellen com o objetivo de caracterizar as percepções e perspectivas dos membros conselheiros das comissões de diversidade dos CRCs no Brasil, sobre a atuação dessas comissões. …”
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