Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model

The book publishing industry is facing numerous challenges and opportunities resulting from various fundamental forces. An understanding of the forces that are shaping and shifting the competitive landscape is useful not only in understanding the strategic positioning decisions of the firms in this...

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Main Author: Ana-Maria GRIGORE
Format: Article
Language:English
Published: Editura ASE 2014-03-01
Series:Revista de Management Comparat International
Subjects:
Online Access:https://www.rmci.ase.ro/no15vol1/03.pdf
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author Ana-Maria GRIGORE
author_facet Ana-Maria GRIGORE
author_sort Ana-Maria GRIGORE
collection DOAJ
description The book publishing industry is facing numerous challenges and opportunities resulting from various fundamental forces. An understanding of the forces that are shaping and shifting the competitive landscape is useful not only in understanding the strategic positioning decisions of the firms in this industry, but also in understanding the dramatic structural changes that are currently occurring in the publishing production and distribution sector. We frame this discussion using the analytical concepts of value chains and Porter’s Five Forces.
format Article
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institution Kabale University
issn 1582-3458
2601-0968
language English
publishDate 2014-03-01
publisher Editura ASE
record_format Article
series Revista de Management Comparat International
spelling doaj-art-ffb91661983f457b9fd8930cb37a3d902024-12-06T07:50:16ZengEditura ASERevista de Management Comparat International1582-34582601-09682014-03-011513147Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force ModelAna-Maria GRIGORE0University of Bucharest, Faculty of Business and AdministrationThe book publishing industry is facing numerous challenges and opportunities resulting from various fundamental forces. An understanding of the forces that are shaping and shifting the competitive landscape is useful not only in understanding the strategic positioning decisions of the firms in this industry, but also in understanding the dramatic structural changes that are currently occurring in the publishing production and distribution sector. We frame this discussion using the analytical concepts of value chains and Porter’s Five Forces.https://www.rmci.ase.ro/no15vol1/03.pdfbusiness strategybook publishing industryporter`s model
spellingShingle Ana-Maria GRIGORE
Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model
Revista de Management Comparat International
business strategy
book publishing industry
porter`s model
title Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model
title_full Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model
title_fullStr Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model
title_full_unstemmed Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model
title_short Book Publishing Business in Romania – An Analysis from the Perspective of Porter's Five Force Model
title_sort book publishing business in romania an analysis from the perspective of porter s five force model
topic business strategy
book publishing industry
porter`s model
url https://www.rmci.ase.ro/no15vol1/03.pdf
work_keys_str_mv AT anamariagrigore bookpublishingbusinessinromaniaananalysisfromtheperspectiveofportersfiveforcemodel