Going negative when spoiled for choice? Destabilizing and boomerang effects of negative political messaging in multiparty systems with multimember districts
Classical electoral behaviour theories have associated possible benefits of negative campaigning with two-party plurality systems due to their zero-sum nature. Nevertheless, negative campaigning is a widely used electoral strategy outside of these contexts, despite scant evidence of its benefits for...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2024-12-01
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| Series: | Political Research Exchange |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/2474736X.2024.2387160 |
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