Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry

Abstract Sustainable development has elevated the role of green entrepreneurship, notably in China's electric vehicle (EV) components sector, which presents vast opportunities for SMEs. While studies have explored the success and failure of Green Entrepreneurial Intention, factors influencing i...

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Main Authors: Kongling Zhao, Annamalah Sanmugam, Kalisri Logeswaran Aravindan
Format: Article
Language:English
Published: Springer 2025-01-01
Series:Discover Sustainability
Subjects:
Online Access:https://doi.org/10.1007/s43621-024-00667-8
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author Kongling Zhao
Annamalah Sanmugam
Kalisri Logeswaran Aravindan
author_facet Kongling Zhao
Annamalah Sanmugam
Kalisri Logeswaran Aravindan
author_sort Kongling Zhao
collection DOAJ
description Abstract Sustainable development has elevated the role of green entrepreneurship, notably in China's electric vehicle (EV) components sector, which presents vast opportunities for SMEs. While studies have explored the success and failure of Green Entrepreneurial Intention, factors influencing it remain under-researched, particularly from the perspective of individual intentions. Existing research primarily focuses on policies, regulations, and macro-environments affecting green business models, with limited attention to influence entrepreneurial and sustainable initiatives. This study aims to bridge this gap by examining the impact of Perceived Attitude, Perceived Behavioural Control, Subjective Norms, and Organizational Commitment on Green Entrepreneurship Intention, using Openness to Experience as a moderating factor. Data were collected through a cross-sectional survey from 383 SMEs in China, employing a simple random sampling technique. PLS-SEM regression analysis was used to test the hypotheses, guided by the Theory of Planned Behaviour (TPB) and Organizational Commitment (OC) theory. The findings revealed that Perceived Attitude significantly and positively influences green entrepreneurship intentions. Highly integrative subjective norms were also positively correlated with green entrepreneurship intentions. Furthermore, Perceived Behavioural Control and Organizational Commitment facilitated green entrepreneurship intentions. Openness to Experience emerged as a strong moderator in the relationships between Perceived Attitude and Subjective Norms with Green Entrepreneurship Intention. This study contributes to the existing knowledge base by highlighting the gaps and inconsistencies in the literature regarding TPB and OC factors influencing green entrepreneurship intention. The results have theoretical and managerial implications, emphasizing the importance of fostering green entrepreneurship.
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spelling doaj-art-fbeecf7f6ab94e45934365c5c17d26da2025-01-05T12:05:17ZengSpringerDiscover Sustainability2662-99842025-01-016112810.1007/s43621-024-00667-8Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industryKongling Zhao0Annamalah Sanmugam1Kalisri Logeswaran Aravindan2Graduate School of Business, SEGi University Kota DamansaraGraduate School of Business and Research and Innovation Management Centre (RIMC), SEGi University Kota DamansaraFaculty of Management, Multimedia UniversityAbstract Sustainable development has elevated the role of green entrepreneurship, notably in China's electric vehicle (EV) components sector, which presents vast opportunities for SMEs. While studies have explored the success and failure of Green Entrepreneurial Intention, factors influencing it remain under-researched, particularly from the perspective of individual intentions. Existing research primarily focuses on policies, regulations, and macro-environments affecting green business models, with limited attention to influence entrepreneurial and sustainable initiatives. This study aims to bridge this gap by examining the impact of Perceived Attitude, Perceived Behavioural Control, Subjective Norms, and Organizational Commitment on Green Entrepreneurship Intention, using Openness to Experience as a moderating factor. Data were collected through a cross-sectional survey from 383 SMEs in China, employing a simple random sampling technique. PLS-SEM regression analysis was used to test the hypotheses, guided by the Theory of Planned Behaviour (TPB) and Organizational Commitment (OC) theory. The findings revealed that Perceived Attitude significantly and positively influences green entrepreneurship intentions. Highly integrative subjective norms were also positively correlated with green entrepreneurship intentions. Furthermore, Perceived Behavioural Control and Organizational Commitment facilitated green entrepreneurship intentions. Openness to Experience emerged as a strong moderator in the relationships between Perceived Attitude and Subjective Norms with Green Entrepreneurship Intention. This study contributes to the existing knowledge base by highlighting the gaps and inconsistencies in the literature regarding TPB and OC factors influencing green entrepreneurship intention. The results have theoretical and managerial implications, emphasizing the importance of fostering green entrepreneurship.https://doi.org/10.1007/s43621-024-00667-8Sustainable developmentGreen entrepreneurshipSMEsElectric vehicle componentsIndustriesInnovation
spellingShingle Kongling Zhao
Annamalah Sanmugam
Kalisri Logeswaran Aravindan
Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry
Discover Sustainability
Sustainable development
Green entrepreneurship
SMEs
Electric vehicle components
Industries
Innovation
title Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry
title_full Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry
title_fullStr Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry
title_full_unstemmed Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry
title_short Driving sustainability in the green entrepreneurial intentions among SMEs in the Electric vehicle component industry
title_sort driving sustainability in the green entrepreneurial intentions among smes in the electric vehicle component industry
topic Sustainable development
Green entrepreneurship
SMEs
Electric vehicle components
Industries
Innovation
url https://doi.org/10.1007/s43621-024-00667-8
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AT annamalahsanmugam drivingsustainabilityinthegreenentrepreneurialintentionsamongsmesintheelectricvehiclecomponentindustry
AT kalisrilogeswaranaravindan drivingsustainabilityinthegreenentrepreneurialintentionsamongsmesintheelectricvehiclecomponentindustry