The neurosociological paradigm of the metaverse

Metaverse integrates people into the virtual world, and challenges depend on advances in human, technological, and procedural dimensions. Until now, solutions to these challenges have not involved extensive neurosociological research. The study explores the pioneering neurosociological paradigm in m...

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Main Authors: Olga Maslova, Natalia Shusharina, Vasiliy Pyatin
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-01-01
Series:Frontiers in Psychology
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Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2024.1371876/full
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author Olga Maslova
Natalia Shusharina
Vasiliy Pyatin
author_facet Olga Maslova
Natalia Shusharina
Vasiliy Pyatin
author_sort Olga Maslova
collection DOAJ
description Metaverse integrates people into the virtual world, and challenges depend on advances in human, technological, and procedural dimensions. Until now, solutions to these challenges have not involved extensive neurosociological research. The study explores the pioneering neurosociological paradigm in metaverse, emphasizing its potential to revolutionize our understanding of social interactions through advanced methodologies such as hyperscanning and interbrain synchrony. This convergence presents unprecedented opportunities for neurotypical and neurodivergent individuals due to technology personalization. Traditional face-to-face, interbrain coupling, and metaverse interactions are empirically substantiated. Biomarkers of social interaction as feedback between social brain networks and metaverse is presented. The innovative contribution of findings to the broader literature on metaverse and neurosociology is substantiated. This article also discusses the ethical aspects of integrating the neurosociological paradigm into the metaverse.
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spelling doaj-art-fa61c770804a4bcebf449f3f64709c4c2025-01-07T11:51:50ZengFrontiers Media S.A.Frontiers in Psychology1664-10782025-01-011510.3389/fpsyg.2024.13718761371876The neurosociological paradigm of the metaverseOlga Maslova0Natalia Shusharina1Vasiliy Pyatin2Department of Science, Eurasian Technological University, Almaty, KazakhstanBaltic Center for Neurotechnologies and Artificial Intelligence, Immanuel Kant Baltic Federal University, Kaliningrad, RussiaNeurointerfaces and Neurotechnologies Laboratory, Neurosciences Research Institute, Samara State Medical University, Samara, RussiaMetaverse integrates people into the virtual world, and challenges depend on advances in human, technological, and procedural dimensions. Until now, solutions to these challenges have not involved extensive neurosociological research. The study explores the pioneering neurosociological paradigm in metaverse, emphasizing its potential to revolutionize our understanding of social interactions through advanced methodologies such as hyperscanning and interbrain synchrony. This convergence presents unprecedented opportunities for neurotypical and neurodivergent individuals due to technology personalization. Traditional face-to-face, interbrain coupling, and metaverse interactions are empirically substantiated. Biomarkers of social interaction as feedback between social brain networks and metaverse is presented. The innovative contribution of findings to the broader literature on metaverse and neurosociology is substantiated. This article also discusses the ethical aspects of integrating the neurosociological paradigm into the metaverse.https://www.frontiersin.org/articles/10.3389/fpsyg.2024.1371876/fullmetaverseneurosociological paradigmsocial brain networkshyperscanninginterbrain synchronysocial virtual reality
spellingShingle Olga Maslova
Natalia Shusharina
Vasiliy Pyatin
The neurosociological paradigm of the metaverse
Frontiers in Psychology
metaverse
neurosociological paradigm
social brain networks
hyperscanning
interbrain synchrony
social virtual reality
title The neurosociological paradigm of the metaverse
title_full The neurosociological paradigm of the metaverse
title_fullStr The neurosociological paradigm of the metaverse
title_full_unstemmed The neurosociological paradigm of the metaverse
title_short The neurosociological paradigm of the metaverse
title_sort neurosociological paradigm of the metaverse
topic metaverse
neurosociological paradigm
social brain networks
hyperscanning
interbrain synchrony
social virtual reality
url https://www.frontiersin.org/articles/10.3389/fpsyg.2024.1371876/full
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